Earth Friendly

Clean Clothes Without Detergent Or Hot Water

Without using hot water or detergent, LaundryPure 2.0 puts the technology of nature to work in the laundry room at home. Based on processes used for over a decade in hospitals, hotels, and Laundromats, cold water is infused with hydrogen and oxygen-based oxidizers to bubble and lift dirt and grime from cloth fibers, leaving towels softer and fluffier, and clothes brighter and cleaner.

Plus, every load helps save energy and money. Reducing or eliminating detergent means less residue and abrasives to weigh down and wear out fabrics, and of course, less detergent to buy. Washing in cold water reduces the weekly demand on the household water heater and the energy bill.

So how does it work? LaundryPure 2.0 incorporates the power of our revolutionary, exclusive ActivePure Technology with the cleaning action of activated oxygen to lift dirt and grime away from the fibers of fabric and prevent the growth of odor–causing bacteria. It easily installs on either front load or top load residential washers. LaundryPure 2.0 is an amazingly effective cold water laundry system for residential use.